How to Create and Manage Business Profiles

Business Profiles

A business profile represents your company or organization across all your charging locations on SpotCharge. It provides consistent branding and makes managing multiple locations easier.

What is a Business Profile?

A business profile is your company's public presence on SpotCharge.

It includes:

Business name and logo
Company description
Website and contact information
Social media links
All locations you operate
Aggregate statistics across locations

Where it appears:

On each of your location pages
Business profile page (/business/[your-slug])
Search results (shows your brand)
Owner dashboard

Why Create a Business Profile?

Benefits:

🏢 Consistent branding - Logo and info across all locations 🔗 Link locations - Drivers see all your sites 📊 Aggregate stats - Total views, reviews across network 💼 Professional appearance - Separates business from individual owners 🎯 Marketing tool - Promote your EV commitment 🌐 SEO benefits - Dedicated business page indexed by search engines

Example: "Acme Property Management" operates 5 locations. Their business profile shows all 5 sites, combined 4.4-star rating, and company description emphasizing EV-friendly buildings.

Creating a Business Profile

Step 1: Access Business Profile Settings

Go to Dashboard
Click "Business Profile" in navigation
Or go to Account Settings → Business Profile tab
Click "Create Business Profile" button

Note: You can create a business profile with any subscription tier (Free, Premium, Premium Multi).

Step 2: Enter Business Information

Required fields:

Business Name (60 characters max)

Official company name
Appears on all locations
Examples: "Tesla Supercharger Network", "Acme Property Management", "Downtown Parking LLC"

Business Type (select one)

Parking operator
Property management
Retail/shopping center
Hotel/hospitality
Workplace/office
Charging network operator
Municipality/government
Other

Contact Email

Public-facing email for driver inquiries
Can be different from your account email
Examples: ev@company.com, charging@property.com

Optional but recommended:

Company Description (500 characters max)

Tell your story
Why you support EV charging
What makes your locations special
Services you provide

Example:

Acme Property Management owns and operates 12 commercial
properties in the Bay Area. We're committed to sustainability
and installed ChargePoint stations at all our buildings in
2023. Our goal is to make EV ownership convenient for our
tenants and visitors. All our chargers are Level 2 (7.2 kW)
with 24/7 access for building occupants.

Company Website

Your main website URL
Adds credibility
Drivers can learn more about your business

Phone Number (optional)

Public contact number
For driver inquiries about charging
Can be main line or dedicated EV support number

Step 3: Upload Logo

Logo requirements:

Technical specs:

Format: PNG, JPG, or SVG
Minimum size: 200x200 pixels
Recommended: 500x500 pixels (square)
Max file size: 2MB
Transparent background (PNG) preferred

Design guidelines:

Simple, recognizable logo
Readable at small sizes
High contrast
No text-heavy logos (won't scale well)
Professional appearance

Where logo appears:

Location pages (header)
Business profile page
Search results (next to location name)
Map pins (Premium feature, coming soon)

No logo?

System uses business name initials in colored circle
Example: "Acme Property Management" → "APM" in blue circle

Step 4: Add Social Media Links (Optional)

Supported platforms:

Facebook page
Twitter/X handle
LinkedIn company page
Instagram handle
YouTube channel

Why add social media:

Builds trust and credibility
Drivers can follow for updates
Cross-promotion opportunities
Shows active, engaged business

Format:

Enter full URL: https://facebook.com/yourcompany
Or username/handle (we'll format it)

Step 5: Link Your Locations

Automatically linked:

All locations you own/claim are auto-linked to your business profile
No manual linking required

Manage locations:

Business Profile → Locations tab
See all locations under your profile
Option to unlink specific locations (if you sold property, etc.)

Multi-location view:

Drivers see "5 locations" on your business profile
Can browse all your sites from one page
Useful for comparing locations
Shows your network coverage

Step 6: Review and Publish

Preview your business profile
Click "Publish Profile"
Profile goes live immediately
Appears on all your locations within 5 minutes

Managing Your Business Profile

Editing Information

To update business profile:

Dashboard → Business Profile
Click "Edit Profile" button
Update any fields
Click "Save Changes"

Changes take effect immediately.

Common updates:

New logo after rebrand
Updated description
New website URL
Additional social media accounts
Contact information changes

Adding/Removing Locations

New location:

When you claim a new location, it auto-links to your business profile
No action needed

Removing location:

If you sell/transfer a location:
1. Business Profile → Locations tab
2. Find location
3. Click "Unlink from Business"
4. Confirm
Location still exists but no longer shows your business branding

Business Profile URL

Your profile gets a unique URL:

Format: /business/[business-slug]

Example:

Business name: "Acme Property Management"
URL: /business/acme-property-management

Slug generation:

Auto-generated from business name
Lowercase, hyphens replace spaces
Unique (if duplicate, adds number: acme-property-2)

Customizing slug:

Dashboard → Business Profile → Edit
Click "Customize URL"
Enter preferred slug (must be available)
Subject to approval (no inappropriate/misleading slugs)

Business Profile Page

What Drivers See

Business profile page includes:

Header:

Business logo
Business name
Business type badge
Overall rating (average across all locations)
Total locations
Website and contact links

About Section:

Company description
Social media links
Contact information

Locations List:

All your charging locations
Mini-map showing network coverage
Filter/sort options (by rating, distance, connector type)
Quick stats per location

Aggregate Statistics:

Total locations
Total charging ports
Average rating
Total reviews
Connector types available across network

Example layout:

┌─────────────────────────────────────┐
│  [LOGO] Acme Property Management    │
│  ★★★★☆ 4.3 · 5 locations · 42 reviews│
│  Property Management                 │
│  🌐 acme.com  📧 ev@acme.com         │
├─────────────────────────────────────┤
│ About                                │
│ [Company description]                │
│ [Social media icons]                 │
├─────────────────────────────────────┤
│ Our Charging Locations (5)           │
│ [Map showing all 5 locations]        │
│                                      │
│ 📍 Downtown Office Tower             │
│    ★★★★★ 4.8 · 12 reviews            │
│    8 ports (J1772, CCS)              │
│                                      │
│ 📍 Westside Shopping Center          │
│    ★★★★☆ 4.2 · 8 reviews             │
│    6 ports (J1772)                   │
│ [... 3 more locations]               │
└─────────────────────────────────────┘

SEO Benefits

Business profile pages are indexed:

Show up in Google search for your company name + "EV charging"
Example search: "Acme Property Management EV chargers"
Backlink to your main website
Local SEO boost

Optimization tips:

Include keywords in description (EV charging, city names)
Complete all fields
Add high-quality logo
Link from your main website to SpotCharge profile

Business Profile vs Individual Locations

When to Use Business Profile

Use business profile if:

✅ You operate 2+ charging locations ✅ You're a business/organization (not individual) ✅ You want consistent branding across sites ✅ You have a logo and company identity ✅ You want to promote your EV commitment

Examples:

Property management companies
Parking garage operators
Hotel chains
Retail chains with charging
Charging network operators

When to Skip Business Profile

Skip if:

❌ You only operate 1 location ❌ You're an individual homeowner sharing a charger ❌ You don't have business branding ❌ Location is unrelated to a business (park, public space)

Note: You can still claim and manage locations without a business profile. It's optional.

Multi-User Business Accounts (Future)

Coming soon:

Add team members to business profile
Assign roles (admin, editor, viewer)
Multiple people can manage locations
Audit log of changes
Notifications to team

For now:

Only one account per business profile
Share login credentials if needed (not recommended)
Contact support for ownership transfer if staff changes

Business Profile Analytics

See aggregate stats:

Dashboard → Business Profile → Analytics

📊 Total page views - Across all locations ⭐ Average rating - Weighted by review count 💬 Total reviews - Sum of all location reviews 📸 Total photos - Across all locations 🔌 Network coverage - Total ports, connectors available

Compare locations:

Which location has highest rating?
Which gets most views?
Which needs more photos?
Which has most issues reported?

Use data to:

Prioritize improvements
Replicate successful locations
Identify underperforming sites

Promoting Your Business Profile

Share Your Profile

Share URL:

Add to website footer: "Find our EV chargers on SpotCharge"
Link from Google Business Profile
Share on social media
Include in email signatures
Add to tenant/customer communications

QR code:

Business Profile → Share
Generate QR code
Print and display at locations
"Scan to see all our EV charging locations"

Marketing Materials

Branded assets:

"EV Charging Available" signage with SpotCharge logo
Window decals for properties
Brochures for tenants/customers
Social media graphics

Message examples:

"We're committed to sustainability: EV charging now at all 5 locations"
"SpotCharge Verified Business - trusted EV charging network"
"Convenient charging for EV drivers - see all our locations"

Common Questions

Q: Do I need a business profile to manage locations? A: No. Business profiles are optional. You can claim and manage locations without one.

Q: Can I have multiple business profiles? A: Not with one account. If you operate distinct businesses, you'd need separate accounts.

Q: Does a business profile cost extra? A: No. Available with all subscription tiers (Free, Premium, Premium Multi).

Q: Can I link locations I don't own? A: No. You can only link locations you've successfully claimed ownership of.

Q: What if my business name is already taken? A: Contact support. We'll verify ownership and may allow duplicate if legitimate.

Q: Can I transfer my business profile to someone else? A: Yes. Contact support to transfer ownership (requires documentation).

Q: Does my business profile show on competitor listings? A: No. Only on your own claimed locations.

Q: Can I customize the business profile page design? A: Not currently. All profiles use the same template for consistency.

Need Help?

Questions about business profiles? We're here to assist.

Contact Support or check our Help Center